Where Inclusion Becomes Action

Across sectors, partners are building real solutions that convert inclusion into access, customers, and growth. This is the engine of the Purple Economy—where ideas turn into systems, and systems turn into scale.

Inclusion. In Motion. In Market.

2,50,000+

Global Purple Economy opportunity waiting to be unlocked.

₹3.5+ Cr

Persons with disabilities worldwide, one of the largest underserved markets.

1,50,000+

Leaders and institutions committing to the Purple Economy Movement.

2,00,000+

Purple Economy initiatives across mobility, finance, digital, entertainment & more.

10+

The global assistive technology market growth by 2033

Active Initiatives

Mobility

Purple Mobility

Moving from Access to Dignity in Everyday Travel

Who’s leading the initiative?

Photo of Hari K Marar

Hari Marar

Managing Director & CEO, Kempegowda International Airport Bengaluru

Photo of Magzhian Selvan

Magizhan Selvan

Chief Executive Officer, Namma Yatri 

What’s happening?

Namma Yatri logo
Person using a wheelchair waiting at a bus stop with a bus approaching in the background.

Accessible Mobility 

Integrating inclusive ride-hailing into everyday transport.

Driver reviewing a checklist inside a car during driver sensitization training.

Driver Sensitization

Equipping drivers to better serve diverse needs.

Financial Service

Purple Banking

Banking that Includes is Banking that Grows

Who’s leading the initiative?

Photo of Nitesh Ranjan

Nitesh Ranjan

MD, Union Bank

Photo of Rahul Gambhir

Rahul Gambhir

Union Bank 

What’s happening?

Union bank of India Logo
Business professionals discussing inclusive banking and financial services with digital finance icons.

Inclusive Banking Standards

Developing a white paper to guide accessibility in banking.

Customer meeting with a financial advisor discussing accessible banking and home financing.

Purple Branch

Developing an inclusive banking branch 

Insurance

Purple Insurance

From Exclusion to Coverage

Who’s leading the initiative?

Photo of Nikhil Varma

Nikhil Varma

IDFC 

Photo of Rahul Gambhir

Rahul Gambhir

Union Bank 

What’s happening?

IDFC FIRST Bank logo
Hand placing a heart icon block beside inclusion symbols.

Inclusive Insurance Product

Developing insurance solutions designed for greater accessibility.

Driver reviewing a checklist inside a car during driver sensitization training.

Purple Branch

Developing an inclusive banking branch 

DPI – AI & Digital 

Purple Digital

Design once. Include millions.

Who’s leading the initiative?

Photo of Pramod Varma

Pramod Varma

Co-founder & Chief Architect (UIDAI), Networks for Humanity

Photo of Rahul Gambhir

Rahul Gambhir

Union Bank 

What’s happening?

IDFC FIRST Bank logo
Person using a wheelchair working at a computer with accessible digital systems and analytics.

Accessible Digital Systems

Embedding accessibility into digital platforms and services. 

Two professionals viewing an AI interface representing artificial intelligence for human diversity.

AI for Human Diversity 

Aligning AI and user experience with diverse needs. 

Industrial 

Purple Economic Zone (Goa) 

Where Inclusion becomes Production

Who’s leading the initiative?

Photo of Pravimal abhishek

Pravimal Abhishek

Managing Director, GIDC

Photo of Rahul Gambhir

Rahul Gambhir

Union Bank 

What’s happening?

GIDC Logo
Abstract purple 3D cityscape representing the Purple Economy Zone and innovation.

Purple Economy Zone (PEZ)

Building integrated ecosystems for disability-led enterprise and employment.

Driver reviewing a checklist inside a car during driver sensitization training.

AI for Human Diversity 

Aligning AI and user experience with diverse needs. 

Start Where You Are. Build What Matters.

Whether you are a corporation, government, startup, or institution—there is a pathway for you to build within the Purple Economy.

Start Your Purple Economy Journey

Host a Purple Economy Dialogue with your leadership team, sector network or institution and explore how inclusion can become a driver of access, innovation and growth.

A growing movement of leaders and institutions:

IIMB Logo
Deloitte Logo
Bengaluru International Airport logo
Office of the State Commission for Persons with Disabilities, Goa Logo
G3ICT
KJ Organisation Logo
Union Bank Logo
IDFC First Bank Logo
Namma yatri logo

What would you like to explore?

Select one or more options

Tell us about yourself

Organisation details

Leadership information

What stage are you at?

If you want to host a Dialogue

If you want to start an initiative

Tell us more

Consent and communication

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